HCL Software, a global leader in enterprise software solutions, announced a multi-year partnership with legendary Formula One team Scuderia Ferrari today. The deal with Ferrari S.p.A. sees the company become a strategic partner to the historic racing team, focusing on supplying high-performance, precision technology.
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The company’s logo will make its debut on Scuderia Ferrari’s F1-75 single-seater, driven by Charles Leclerc and Carlos Sainz, at Formula One’s season finale at the 2022 Abu Dhabi Grand Prix.
Rajiv Shesh, Chief Revenue Officer, HCL Software, said:
This partnership demonstrates a coming together of two great brands to collaborate and change the future. Ferrari and HCL Software both have a heritage of excellence and progress, and we will work to achieve great things in development as we work together.
Dario Debarbieri, Vice President and Head of Marketing at HCL Software, added:
It is a game-changing opportunity for our company to work alongside such an iconic sporting team. Scuderia Ferrari’s will-to-win brought 16 Formula One Constructors’ Championships and 15 Drivers’ Championships. We are proud to bring our technology and expertise to Ferrari’s F1 operation and our never-ending pursuit of excellence and precision.
Mattia Binotto, Team Principal, Scuderia Ferrari, commented:
We are pleased to embark on this partnership with HCL Software, a company with which we share several values, such as excellence, diligence, innovation and passion. In a world that is becoming ever more digital, in sport as in daily life, it is important to be able to count on a first-rate Team Partner for whom precision, high-performance technology is one of its strong points.
The two companies will be engaged in various joint marketing activities during next year’s Formula One season, leveraging the Scuderia Ferrari team, platforms and assets to drive awareness, engagement and commerce of HCL Software to a global community.
About HCL Software
HCL Software, a division of HCLTech, develops, markets, sells and supports software for digital transformation, data, analytics and insights, AI and automation, and enterprise security. The company is the cloud-native solution factory for enterprise software and powers millions of apps at over 20,000 organizations, including over half of the Fortune 1000 and Global 2000 companies. Their mission is to drive ultimate customer success through…
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