The new 2025 BMW R 12 S

WOODCLIFF LAKE, NJ – November 30, 2024 – (Motor Sports NewsWire) – BMW Motorrad USA proudly presents the exclusive 2025 R 12 S.

With the BMW R 12 S, BMW Motorrad expands its Heritage range with a fitting tribute to the iconic R 90 S, which in 1973, set an exclamation mark for BMW Motorrad with 67 hp, a top speed of 124 mph (considered the “sound barrier” for motorcycles at the time), double disk front brakes and sporting riding dynamics.

Chief Designer at the time, Hans A. Muth, skillfully expressed the sporting ambitions in the design language, marking the R 90 S as the world’s first production motorcycle with a handlebar fairing designed according to aerodynamic principles. A red “90” in the R 90 S emblem of the engine, subtly pointed to the capabilities of the new BMW and the model became very popular with buyers at the time.

Racing successes helped the BMW R 90 S to achieve an iconic image. 

It did not take long for the image of the R 90 S to also benefit from racing successes. At the 1976 Production TT on the Isle of Man, Hans-Otto Butenuth and Helmut Dähne celebrated a class victory. In the same year, Steve McLaughlin (No. 83) won the prestigious 200 Miles of Daytona on a Butler & Smith prepared R 90 S, and his teammate Reg Pridmore (No. 163) went on to become the very first AMA Superbike Champion in history, with McLaughlin finishing the season in second place. Today, the R 90 S is, as it was then, one of the most sought-after BMW motorcycles.

The BMW R 12 S transfers the spirit of the R 90 S into the here and now. 

More than the Concept Ninety study presented by BMW Motorrad in May 2013, the new BMW R 12 S takes up the spirit of the R 90 S in its overall concept as well as in many details and transfers it skillfully into the present day. Based on the R 12 nineT, it embodies an authentic and sporty retro motorcycle and blends several ingredients that make up a skillful homage to the R 90 S.

“The defining design elements of our R 12 S include the handlebar-mounted cockpit fairing with the tinted windshield, the seat with contrast stitching, and the Lava Orange Metallic paint finish as a nod to the legendary R 90 S Daytona Orange from 1975. The design is perfectly complemented by details such as the red-laid ‘S’ on the side covers, the red double coach line, and the brushed and clear-lacquered aluminum surfaces of the tank and seat hump,” explains Alexander Buckan, Head of BMW Motorrad Design.

European model with shown above….