Alpine continues to develop internationally, with almost half of sales coming from outside France already, and new points of sale opening up. After a year marked by the Formula 1 debut, excellent results in endurance and a rich series of product launches, Alpine recorded rising sales figures for 2021.
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SPECTACULAR GROWTH
Alpine has announced strong growth in 2021, with 2659 vehicles sold over the year – 74% more than in 2020. In France, Alpine’s sales were up by 117% on the previous year.
The brand was firmly on track in 2021; the strategic plan, announced in January, enabled Alpine to create a new business unit with the goal of boosting sales by harnessing its powerful image and developing internationally.
The A110 showed off multiple dimensions throughout the year: even more elegant with the A110 Legend GT, more graphic with Felipe Pantone and more colourful with the Atelier Alpine.
Alpine’s first year in Formula 1 saw…
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