Motorsport News

Alpine set for blue and pink livery as BWT becomes title sponsor

Alpine set for blue and pink F1 livery as BWT becomes title sponsor

BWT has been heavily linked with a switch to Alpine in recent months, but the deal was finally announced by the team on Friday ahead of the new season.

The team will be known officially as ‘BWT Alpine F1 Team’ with immediate effect and the “renowned pink colour of BWT will be incorporated into Alpine’s famous blue livery”, according to the announcement.

The strategic, long-term partnership will see BWT and Alpine “spread the message of sustainability around the world utilising the combined global platforms of Formula 1 and the automotive industry”.

BWT – which stands for ‘Best Water Technology’ – is one of the world’s leading suppliers of water treatment systems across the world, and has enjoyed heavy involvement in F1 dating back to its partnerships with Force India.

The company served as the title sponsor for the team in 2020 following its evolution into Racing Point, and continued as a smaller partner upon the rebrand of ‘Team Silverstone’ into Aston Martin for 2021.

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