Graham Smith Named Vice President of OEM Partnerships

CONCORD, NC – November 25, 2023 – (Motor Sports NewsWire) –  Speedway Motorsports (SM) officials announced that Graham Smith, formerly Vice President of Business Operations for U.S. Legend Cars International, has been named Vice President of OEM Partnerships. In his new role on behalf of Speedway Motorsports, Smith will be devoted to further strengthening company relationships among original equipment manufacturers (OEMs); building unique corporate events with OEMs around driving experiences and cultivating new partnerships with OEMs to utilize Speedway Motorsports properties.

Under the direction of SM Executive Vice President and Chief Sales Officer Kevin Camper, Smith will work with corporate sales and track operations staff at Speedway Motorsports’ 11 premier facilities across the United States.

“Above and beyond the marketing partnerships we share with Toyota, Ford and Chevrolet around our NASCAR race weekends, we also have significant relationships with those OEMs and others during non-event weekends with special events, corporate hospitality and high-performance driving experiences,” said Camper. “It’s a significant part of our current business that we wish to invest in even more and expand as we move into 2024 and beyond.

“With Graham’s sales and operations background at Charlotte Motor Speedway and then as managing director at U.S. Legend Cars International, he has proven himself to be a relationship-builder amongst our partners and he has a passion for the automotive industry. We look forward to what Graham can do to further strengthen our relationships with OEMs and explore new opportunities,” added Camper.

Smith began his professional career in motorsports in 2012 as a part-time member of Charlotte Motor Speedway’s Operations team, where he assisted with groundskeeping, construction and maintenance for nearly five years. After a year-long internship with the Speedway Motorsports’ Corporate Sales department, he accepted a position as a Business Development Executive with Charlotte Motor Speedway in 2020, after obtaining a bachelor’s degree in Communication Studies from Furman University.

In 2021, Smith became managing director of U.S. Legend Cars International, a division of Speedway Motorsports which is the largest manufacturer of race cars in the world and the exclusive producer of Legend Cars, Bandoleros and Thunder Roadsters. Based in Harrisburg, North Carolina, the company has produced more than 8,000…