Two weeks before Formula 1 official winter testing begins in Bahrain, Williams Racing unveiled the striking new livery that will grace its 2024 challenger throughout a record 24-race season on Monday.
Williams Racing introduced its new F1 challenger livery at PUMA’s Flagship store on Fifth Avenue in New York City, its new sportswear partner.
During the launch event, James Vowles, Team Principal, Williams Racing, commented: “It is a significant milestone to unveil the 2024 livery at an iconic location in New York City.
“The FW46 has been the focus of the team for many months, and there is still a tremendous effort going in from everyone at Grove to deliver our challenger for this year.”
Embodying the team’s rich heritage, the FW46’s striking electric blue color looks at a future in which progress becomes a constant, pivotal to keep building Williams’ path to the front of the Formula One grid.
The natural goal for any team is to embrace championship glory, a feeling the squad founded by visionary Frank Williams experienced nine times as a constructor, winning seven Driver’s World Championships across his unique journey at the pinnacle of motorsport.
“As we look to build on the momentum from last season, we have a driver line-up in Alex and Logan that is capable of consistently fighting for points while helping lead our development for the future,” Vowles added.
“Since joining Williams Racing a year ago, I’ve seen this team pull together to overcome a number of challenges and claim seventh in the Constructors’ Championship, which meant a great deal for everyone involved. We’ve also shown the world that we’re building the foundations for moving forward.
“Of course, there’s still a long way to go on this journey together, but I know our fans, partners, and everyone at Grove HQ are pushing as one to create new history for this iconic team.
“It will take time, but everyone’s support is integral to help drive us towards success in the years to come. I’m looking forward to seeing what this season holds for us.”
Under the leadership of Vowles, with Pat Fry as Chief Technical Officer and an unchanged drivers line-up, the team from Grove will head to Bahrain for winter testing in two weeks.
In the hands of Alex Albon and Logan Sargeant, the FW46 will make its maiden outing on track at pre-season promotional filming day on February 20 in Bahrain.
Albon, who will start his third season with the British outfit, outlined: “Coming off…
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