Triumph Returns to Daytona 200 with the PHR Performance Team

February 12, 2024 – (Motor Sports NewsWire) – The Triumph factory-supported PHR Performance Team will head to the USA in March this year to tackle the Daytona 200, with Peter Hickman and Richard Cooper setting their sights on clinching another victory with Triumph’s Street Triple 765 RS.

Hickman’s PHR Performance Team will be preparing two Street Triple 765 RS bikes in the UK, with the official support of Triumph. Now in its 82nd year, the Daytona 200 runs from 7-9 March at the Daytona International Speedway, Florida, USA. The race itself gets underway at 1310h local time on Saturday 9th March.

The 2024 event presents an exciting opportunity for Hickman in particular, to compete at the race he’s long been keen to tackle, whilst also serving as a valuable chance for more track time aboard the Triumph machine that he’ll compete on at the Isle of Man TT.

 Steve Sargent, Triumph’s Chief Product Officer:
“Triumph is pleased to support Peter Hickman and Richard Cooper in their efforts to bring the Daytona 200 crown back to the UK with the PHR Performance Team. This iconic race holds a special place in the history of Triumph Racing In fact, Brandon Paasch won on the Street Triple 765 in its first outing at Daytona in 2022,  and he credits the engine with making the difference when he powered tohis dramatic victory. It’s the same three cylinder 765 that forms the basis of the bikes Hickman and Cooper are racing this year.

“This race, along with our entries into Supercross and Motocross and a strong commitment in Supersport, mean that 2024 should be a very exciting year for Triumph Racing.”

Peter Hickman, PHR Performance Team Owner and Rider:
“The Daytona 200 is a race that I’ve not only watched for many years, but also always wanted to compete in. To finally get everything in place to run not only myself but also “Coopes” as the official Triumph entry is absolutely amazing and I cannot wait! We’re running are the same bikes we’ll be running at the Isle of Man TT this year, so it gives us a good platform for extra testing.

“I need to thank a few teams for helping to make all this happen. Triumph Racing, Freedom Road Financial, Faye Ho and the FHO Racing team for not only allowing me to bring my own team to race here but also for supporting us, and of course David Robinson of Bathgate Group. Everyone has made a substantial input to get us ready. I can’t wait to get on track and experience Daytona for the first time. To say…