SUPER73 Announces Collection of Model Year 24 E-Bike Highlighted by Special and Limited Edition Models

SUPER73 Utilized Rider-Inspired Feedback to Upgrade the Look and Feel Of the Latest Lineup of Premium E-Bikes While Debuting a New Retail Store at Irvine Headquarters

IRVINE, CA – April 22, 2024 – (Motor Sports NewsWire) – SUPER73, the American lifestyle adventure brand specializing in electric motorbikes, today announced its model year 2024 e-bike lineup which features more durable throttles, UL-compliant batteries in a range of capacities, refreshed colors to the core lineup, and Special Edition (SE) and Limited Edition (LE) trims. On display in their new retail store at its Irvine, CA headquarters, SUPER73 will debut the new models featuring exclusive badging to differentiate each SE & LE e-bike, along with three new colorways, including:

• Bandit SE – A 1970’s muscle car-inspired black with gold touches can be found on the SUPER73-Z Series and the SUPER73-R Adventure.
• Palladium SE – A masterclass in style and sophistication, Palladium is painted a deep and rich gray complemented by a brown vinyl seat that can be found on the SUPER73-Z Series and the SUPER73-R Adventure.
• Speedway LE – A nod to motorsports nostalgia, this silvery satin gray evokes speed and is featured on the SUPER73-Z Miami, SUPER73-ZX and SUPER73-R Adventure.

Playing up the premium quality of the SE and LE models for e-bike enthusiasts and collectors alike, SUPER73 introduces exclusive badging on stem caps for clear delineation of bike type. Further showcasing the unique nature of the LE models, SUPER73 individually numbered each bike up to 500 depending on model, providing riders with a unique opportunity to connect with the brand.

“We’ve listened closely to our riders’ experiences and aspirations, and are thrilled to unveil the latest enhancements and colorways of our new 2024 lineup,” said LeGrand Crewse, SUPER73 co-founder and CEO. “Every upgrade is a testament to our commitment to delivering unparalleled experiences and exceeding the expectations of our loyal and passionate customers, while also adding exclusive numbered badging for all of our limited and special edition bikes starting this year, adding a touch of exclusivity and pride to every ride.”

In an effort to create battery compatibility across the lineup, these new models will be fitted with three new tiers of batteries, each with labels to help identify them. These batteries can be interchanged between all of SUPER73’s newer models, allowing the rider to choose the power and range…