IRVINE, CA – September 4, 2024 – (Motor Sports NewsWire) – Dealers asked and AIMExpo delivers. The 2025 premier powersports industry event will feature The Digital & Tech Sector, a dedicated space for brands offering the latest technical and digital solutions to help dealers take their businesses to the next level. Here, dealers can easily visit a hub of companies offering the latest innovations and can take part in Tech Talks — small-group discussions with tech leaders who can help them approach opportunities and challenges from a new perspective.
“Every day, technology plays a greater role in making businesses more efficient, more profitable, and more sustainable,” said Cinnamon Kernes, Vice President, Market Expansion at the Motorcycle Industry Council. “We’re inviting all attendees to stop by The Digital & Tech Sector, centrally located on the show floor, and visit with some of the country’s leading digital solution providers and take advantage of the fireside-chat style Tech Talks.”
The Digital & Tech Sector was created when Bob Lettis, Senior Vice President, Business Development & Partnerships at 700Credit, and Chris Yeloushan, Vice President of Dealer Development and Industry Relations at Rollick, Inc., approached the AIMExpo team after this year’s show with the idea of curating such a space to make it easier for dealers to connect with this important, fast growing market segment.
“We listened to direct dealer feedback, which led us to seek an easy way to create a digital tech hub that would feature the top digital solutions companies in the industry,” said Yeloushan. “By consolidating these innovative partners in a single place and providing Tech Talks, dealers have the opportunity to engage in meaningful conversation and problem-solving sessions with one another and with our panel speakers. AIMExpo provides the perfect platform for this experience given its impact in the industry by recognizing the role technology plays in today’s dealerships.”
“Technology is driving the industry, and it’s important for dealers to adapt and adopt new innovations so they don’t get left behind,” said Lettis. “We wanted to make it easier for dealers to quickly see how some of the latest software can help them enhance their sales processes, and having this central hub allows them to quickly evaluate multiple options and offerings, since dealer needs are not all the same. We thought AIMExpo would be the perfect place…
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