NHRA

FM3 Marketing Welcomes Rollie Miller as Senior Event Manager

A picture of Rollie Miller wearing a blue shirt

FM3 Marketing is excited to bring Rollie Miller to the position of Senior Event Manager. With decades of motorsport experience, Rollie will help FM3 to identify and produce world-class events that combine precision, passion, and deep industry knowledge. His next chapter with them further solidifies FM3’s commitment to creating a team filled with professionals who understand what it takes to make memorable moments in motorsports.

Rollie’s resume is a story in itself. He is a true legend with 30 years of experience in drag racing and a name associated with respect in industrial motorsport safety and event management. His career began with the NHRA Safety Safari, where he devoted 25 years to instilling safety among racers, and teams. What he did, however, was far more than just keeping racers safe; his work established the benchmarks for the sport. Whether with veteran professionals or entry-level buffs, Rollie’s way was always one rooted in consistency, care, and a focus on excellence.

Before the transition to FM3, Rollie Miller worked as General Manager/National Event Director for ProMedia Events, the organization that ran the NMRA and NMCA drag racing series. During his tenure, these organizations gained a reputation for seamless operations, a participant-focused philosophy, and an unflinching dedication to safety. Rollie’s ability to make wise, informed choices earned him respect in motorsports communities, further establishing his reputation as a person who knows what racers and fans want from an event.

Rollie will oversee in-house events and partnerships with industry heavyweights such as MotorTrend, Holley, OPTIMA Batteries, and Summit Racing Equipment at FM3. His experience and leadership will aid FM3 in maintaining its high standards so that every event is like a well-tuned engine—efficient, impactful, and memorable.

As FM3 Marketing looks ahead, they are thrilled to see how Rollie Miller’s skills and experience will shape their future projects. His addition to the team represents another step in FM3’s mission to deliver the best in motorsport and automotive event management. Welcome aboard, Rollie!

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