The Bahrain Grand Prix is less than a month away, with excitement beginning to build for the start of the 2024 F1 season. Teams have been working tirelessly to prepare their new cars ahead of their launches over the coming weeks.
Each team has already announced the dates of their car launches and will be preparing to unveil its vehicles to their eager fans. After Red Bull dominated the 2023 season, many will be hoping that some of the new challengers will be able to compete with the Milton Keynes-based team.
Here’s everything you need to know about each of the car launches:
Haas – 2 February 2024
Haas was the first team to reveal its 2024 car, going significantly earlier than most of the grid. The team released the VF-24 on 2 February 2024, with the launch coming via its social media accounts.
The team chose not to run any live elements and instead chose to just do its usual online release. The VF-24 launch is available on Haas’ Facebook page, X account and its Instagram page.
Haas has faced significant upheaval in recent weeks with the announcement that team principal Gunther Steiner would leave his role and be replaced by Ayao Komatsu.
Sauber – 5 February 2024
Sauber is set to launch the C44 on 5 February 2024 with a live event. The team will show off its car live on the Kick website at 7pm (GMT), with the stream starting 15 minutes beforehand.
The team will be entering the season with a rebrand following Sauber’s agreement to a new sponsorship deal with Australian streaming platform Kick.com. The team’s deal with Alfa Romeo finished at the end of 2023, meaning the name change was highly likely for the 2024 season.
Williams – 5 February 2024
Williams will also reveal the team’s FW46 livery at its season launch event on 5 February 2024. The Grove-based team will host a livestream event from Puma’s New York City flagship store at 2:40pm (GMT) live on the Williams website and the official Williams Racing app.
Team principal James Vowles has revealed that he made the decision for the team to stop development of the 2023 car early, so that more effort could be focused on this year’s challenger. He believes the 2024 Williams car will have extra pace from the improvements, including changes to the vehicle dynamics.
Alpine – 7 February 2024
Alpine A523 launch
Photo by: Alpine
Alpine will launch the A524 on 7 February 2024. The Enstone-based team are inviting fans to follow live on its website at…
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