Formula 1 Racing

Advertising banners sticking in cars ‘shouldn’t happen in F1’

Logan Sargeant, Williams, Monaco, 2024

Lando Norris was one of several drivers whose qualifying session was disrupted when a damaged advertising hoarding became stuck in their car.

Charles Leclerc and Logan Sargeant also had to have debris from a shredded advertisement removed from their cars.

Advertisements are stuck to the barriers at several points around the Monaco track. However they have become damaged as drivers touch the barriers while seeking to improve their lap times.

Norris’ first run in Q1 was spoiled when his car picked up part of one banner. He had to switch to a second new set of soft tyres to ensure he progressed to Q2, which meant he did not have the luxury of a second set when he reached Q3.

“I’m happy with fourth in the end,” he told the official F1 site. “We had a scrappy Q1.

“I got some of the debris that was on the track and all the stickers that have been coming off. That’s something that shouldn’t be happening in Formula 1. That ruined my Q1 and made it a lot more stressful than what it needed to be.”

Leclerc also had to pit to have a piece of the banner removed from his front wing. Another piece stuck to the front-right of Sargeant’s Williams.

Norris was pleased with his qualifying effort under the circumstances, which left him two places behind team mate Oscar Piastri.

“In Q2 and Q3 I was happy. I made some good progress, obviously not everything that I needed.

“Oscar did a very good job so hats off to him. I think as a team it’s a good day for us. To be second and fourth was probably a bit better than we were expecting, so I think it’s a good sign.”

A McLaren mechanic removes an advertising banner which got stuck in Lando Norris' car
A McLaren mechanic removes an advertising banner which got stuck in Lando Norris’ car

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