The Show features thousands of new products, OEM debuts, hundreds of custom vehicle builds, interactive experiences, demonstrations, and more
DIAMOND BAR, CA – November 2, 2022 – (Motor Sports NewsWire) – The annual Specialty Equipment Market Association (SEMA) Show opened this morning, officially kicking off with an industry breakfast highlighting the hottest new products and vehicles and a keynote address by entrepreneur, rally driver, and YouTube star Ken Block. The SEMA Show, featuring more than 1,900 exhibiting companies and nearly 65,000 buyers, runs through November 4 and covers all four Las Vegas Convention Center halls.
SEMA Show industry attendees have access to thousands of the newest automotive aftermarket products from start-ups and iconic exhibitors, debuts from automakers, hundreds of custom vehicle builds, interactive experiences and demonstrations, celebrity appearances, extensive networking opportunities, and 70-plus education sessions led by top industry experts.
Numerous automakers have returned with larger exhibitor displays that not only provide more space to enrich their activations on the Show floor, but also help enhance their exposure. This includes Stellantis expanding its footprint at the show with exhibits in two halls and a major new vehicle introduction, and a new OEM exhibitor in Volkswagen, which is showcasing vehicles and its complementary aftermarket accessories to Show attendees for the first time. Toyota has expanded its presence in Central Hall to debut several vehicles and initiatives, including the hotly anticipated GR Supra “10-Second Twin” builds.
“The SEMA Show always gives us a great opportunity to push the limits with special build projects across the Toyota lineup. This year we are taking it a step further, doubling down on our commitment to the aftermarket with our Associated Accessory Products program,” said Lisa Materazzo, group vice president of marketing at Toyota. “This year’s show is off to an incredible start, and we’re thrilled to be part of all the happenings this week.”
Returning this year is the dedicated SEMA Electrified area in the North Hall, showcasing electric vehicles and products designed for modifying them or converting ICE vehicles to electric power. An expanded SEMA Overland Experience features highly modified adventure-focused builds and trends that can add new profit centers for aftermarket businesses. Products on display include rooftop tents, awnings,…
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